PPT Slide

II. Costs of Technology

A. Development
• direct development versus indirect
• applying technology developed for
• other applications to SRE
  

B. Replacement/Implementation
• three alternatives
• new production equipment required
• new consumer equipment required
• both production & consumer equipment
• required

C. Consumer Education
• understanding technology
• understanding SRE event activity
• both

D. Consumer Marketing
• building awareness
• overcoming technophobia
• positioning

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